For dermatology practices

Google Business Profile maintenance for dermatology practices.

Cosmetic patients pick you off Google. Medical patients are referred. Your profile has to convert the first group without alienating the second.

Why it matters

Most dermatology practices treat their Google profile like a directory listing. The ones that treat it like a storefront book the cosmetic patients, and the medical referrals look more professional doing it.

What we see in dermatology practices

The same four problems, on almost every profile.

  • 1Cosmetic services buried under generic "dermatology" categories.
  • 2No posts highlighting laser, peels, or other aesthetic offerings.
  • 3Long-form complaints about insurance or wait times sitting unanswered.
  • 4Photo feed dominated by stock images, not actual results.

The cost of doing nothing

Cosmetic visibility is where the margin is.

$5,000–$20,000

in cosmetic revenue your profile is leaving on the table

Laser, peels, and injectables are high-margin and elective. When your profile reads as a medical directory, those patients book the practice down the street that looks like a storefront. That gap compounds month after month.

What you get instead

Every week, your profile gets the care it actually needs.

  • Profile tuned to capture both medical and cosmetic search intent.
  • Posts that highlight your cosmetic services in a clinically credible voice.
  • Reply handling that defuses complaints without sounding defensive.
  • Weekly visibility checks on hours, services, and category drift.

Pricing

A fraction of what one missed month already costs you.

Two plans, billed monthly. Each one is built around the cycle your profile actually needs.

First month is $250, with Months 2-4 prepaid at signup. Month 5 onward is month-to-month.